The Icarus Deception
The Icarus Deception - written by best-seller marketing genius, Seth Godin - is a refreshing collection of ideas, challenging the reader to consider a deeper question of why and why not now.
For the first time Seth Godin offers the core of his marketing wisdom in one compact, accessible, timeless package. This is Marketing shows you how to do work you're proud of, whether you're a tech startup founder, a small business owner, or part of a large corporation.
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